The IAME recognises the need to provide you with promotional ideas & information that will benefit your automotive repair business and help it grow into the future.
Some companies spend thousands on promoting their businesses but there are ways to promote your services, products or events that do not cost the earth.
The first step however is to have a plan, look at the books & see when are your seasonal quiet periods.
The second step to to know exactly what you want, if you are after repair work & specialise in it then that is your target. Alteratively your focus might be vehicle servicing or automotive products.
Here are some ideas to promote your business that will not cost a cent:
Local spoting clubs - Soccer Football, Cricket or Baseball clubs all have a notice board, place your business card or a flyer with a special offer to club members.
Local Shopping Centre - often has a community notice board, use it.
Does your Barber have notice board for his customers to place your business card on? If not suggest he start one with your card.
More great ideas shortly - watch this space